WHY DO PEOPLE BUY

“Why People Buy”, explores the motivations and reasons behind why people purchase items and services. It examines the psychology of consumer decision-making and how it is influenced by factors such as emotions, needs, values, and beliefs. It also looks at how businesses and marketers can use these insights to better market their products and services to their target audience. The book is a comprehensive guide that provides readers with valuable insights into the world of consumerism, allowing them to make better decisions when it comes to buying. It is an essential guide for anyone looking to better understand the factors that drive people to purchase and why people buy the things they do.